Walt Disney is a source of considerable inspiration. In discussing the difference between making films and opening a theme park, we see someone who was positively dissatisfied. He accepted that films were a finished product that he couldn’t continue to “plus”. He appreciated the creative process of continual improvement (or “plussing”). He aspired to create something where the creative process he was passionate about would never be finished.
Hi dress of thousands of visitors have appreciated the result.
Excerpt from the book “Be Our Guest: Perfecting the Art of Customer Service” from the Disney Institute.
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